After 4 years of break through all the FIFA fans are ready to have fun in the soccer world cup in Qatar. Everyone knows about the biggest celebration in the sports world. It is a big chance for all brands, the sponsor world, and people to connect with the sports world.
Now all the FIFA world Fans are afraid because Qatar has walked back on its promise of allowing beer in match venues. All the reached supporters from the outside are not happy with the decision of Qatar, and could also face discrimination during the World Cup.
Earlier FIFA confirmed in a terse statement that alcohol would not be sold inside or around the perimeter of World Cup stadiums. However, it has now been decided that beer will be available only in the hospitality box during the match.
2022 FIFA World Cup Qatar: Sponsors, Fans concerned over contracts after Alcohol ban
All top brands like Adidas, Coca-Cola, Hyundai, Wanda Group, and Qatar Airways become part of FIFA and the new sponsor are BYJU’S 2, Qatar Energy, and Crypto.com. All the Sponsors are the FIFA World Cup 2022.
Most of the Sponsors, Fans concerned over contracts after the Alcohol ban. The Qatari authorities have complicated the $75m contract with the brewer of Budweiser and Anheuser-Busch InBev.
The Qatar FIFA World Cup organizers earlier said alcohol will be available in match venues and fan zones and would also be priced reasonably. The outcome of the decision is Multiple World Cup sponsors are concerned over contracts after the Qatar alcohol ban.
Duration of the match there are two types of fans available, Some fans like alcohol at a match and some don’t, but the real issue is the last minute U-turn which speaks to a wider problem.
FIFA is looking at the promises with Sponsors, Fans and will be looking If the Qatar government can change their minds on this at a moment’s notice